Start the New Year Strong – Avoid Entrepreneurial Burnout

Now that 2018 is upon us, it’s time to make good on your resolutions. As an entrepreneur (or soon-to-be business owner), you want your company to succeed. This requires a lot of hard work. It also requires dreaming big. Without those two elements, it’s very difficult to move forward. Unfortunately, being an entrepreneur means having to shoulder a big load. And, that can easily lead to burnout. The passion turns sour. It’s no longer a challenge but a burden. The good news is, it doesn’t have to be a reality.

Make 2018 a Great Year for Your Business

If you want 2018 to be a success for your business, you must avoid certain personality types. Additionally, you’ll have to keep the fire going inside. Entrepreneurs are complex people. They love to dream and can easily leap from one to another. What’s more, they really love to work and work hard. The reward is simply too good a feeling. But, even the hardest workers, the most disciplined business owners can fall victim to burnout.

Being an entrepreneur is no mean task, and definitely isn’t meant for the fainthearted. Entrepreneurs have too much to do and a lot to prove, not just to their competitors, but also themselves. Dealing with the daily challenges and frustrations that come from running a business operations can take a toll on any sane person’s mental and/or physical health. —All Business.com

In fact, this is actually one of the biggest (if not the single biggest challenge) entrepreneurs face. Long weeks with plenty of nighttime hours devoted to work takes its toll. Eventually, you feel less connected to personal relationships. And, strangely enough, less in-tune with your own business.

How to Avoid Entrepreneurial Burnout

Entrepreneurial burnout is a real thing. It’s a trap entrepreneurs unwittingly set for themselves. They don’t even know it’s happening until it’s too late. All of a sudden, there’s little to no reward. Things seem dull and routine — even monotonous. Fortunately, there are ways to avoid entrepreneurial burnout:

  • Avoid falling into a rut. Okay, so one of the biggest challenges to running a business is to set and stay on schedule. But that very strategy can also turn against you. It goes from smart scheduling to rut and does so without warning. Seemingly out of the blue, you feel like you’re just doing the same thing over and over. So, change environments and scenery. And, do so regularly.
  • Schedule regular breaks. Make no mistake about it, both long and short breaks are necessary. You not only need to get out of the office on a daily basis, you need to get away from the office regularly. And, take actual time away from the business. A simple weekend getaway without any work offers amazing refreshment.
  • Stay away from time wasters. You probably fall prey to time wasters. Social media is a great example because it’s so prevalent. Or, it could be constant chit-chat. Whatever wastes your time, identify these and you’ll lessen the burden of feeling unproductive.
  • Always be clear about what you want. Losing focus is a big problem. But, there are simple ways to deal with it. Every day should bring you closer to your next goal. But, if you’re unclear about that end, you don’t know where to begin. So, work with others and be cognizant of where you want to go next.
  • What does it take to succeed as an entrepreneur as quoted by Tony Robbins. I listened to a great interview with Tony Robbins recently, and when asked about the characteristics that it takes to succeed, Tony shared in his interview:
    1. HUNGER … dig deep to successful people, Steve Jobs, Bill Gates, Mark Zuckerberg … you will find that they are HUNGRY to achieve and push beyond the pain
    2. Having a Mission larger than you … your WHY. Why do you do what you do? Pride of ownership, mission, joy, being able to give to our kids and others more than ourselves
    3. You have to become Obsessed with Strategies or a Plan to succeed. For example; if you say you want to enjoy life on the beach and you start running North … you’re going the wrong direction because the beach are South! The right strategy can save you a decade and lots of losses.

How do you avoid burnout? What other things do you use to stay focused and excited? Please share your thoughts and experiences by commenting and joining the conversation!

Interested in learning more about business? Then just visit Waters Business Consulting Group.

Like this article?

Share on Facebook
Share on Twitter
Share on Linkdin
Share on Pinterest

Related Posts

E-commerce illustration

Want More Sales? Simple. Create a Problem, then Solve It.

Before the iPod, nobody knew they needed a device that could hold thousands of songs — until Steve Jobs showed them they did. That’s the secret behind some of the most successful products ever sold: identify a need customers don’t even realize they have, then hand them the fix. Here’s how to apply that same playbook to your own business.

Read More »
Cannon's Upholstery photo

How Cannon’s Upholstery Built the Systems to Scale Past $950K

.elementor-widget-text-editor{font-family:var( –e-global-typography-text-font-family ), Sans-serif;font-weight:var( –e-global-typography-text-font-weight );color:var( –e-global-color-text );}.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:var( –e-global-color-primary );}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap, .elementor-widget-text-editor.elementor-drop-cap-view-default .elementor-drop-cap{color:var( –e-global-color-primary );border-color:var( –e-global-color-primary );} Strong Demand, Stretched Leadership Cannon’s Upholstery, a Phoenix-based upholstery business led by Latrice Cannon, had what most small businesses want most: an established brand, strong market demand, and roughly $600,000 to $700,000 in annual revenue. What it didn’t have was the operational bandwidth to grow beyond that plateau. Production scheduling was reactive rather than planned, job tracking lived in people’s heads and notebooks instead of a centralized system, and Cannon’s own time was stretched across estimating, customer communication, material ordering, accounting, and financial oversight all at once. Ready to Grow, But Not Yet Built to Scale In February 2025, Cannon engaged Waters Business Consulting Group to support the company’s next phase of growth and operational refinement. The core issue was clear: reactive scheduling was creating production bottlenecks and overbooking, and without a centralized system for tracking jobs, it was difficult to know project status at a glance. Forecasting and margin visibility were limited, workflows across estimating, billing, and accounts receivable were inconsistent, and Cannon’s own bandwidth constraints made it hard to delegate or train staff systematically. Staffing challenges called for clearer role definitions and accountability, and marketing lacked a structured, data-driven strategy tied to actual growth targets. Without defined KPIs, it was hard to know whether the business was actually improving month over month — even as ownership pushed to expand both its commercial and residential client base. A 150-Day Plan Built on Data WBCG introduced its Profit by Design™ framework, starting with a comprehensive business assessment across marketing, sales, finances, organizational structure, and culture. A thorough analysis of three years of profit-and-loss trends fed into a two-to-three-year financial forecasting model, giving Cannon clarity on exactly how many transactions would be needed to hit higher revenue and margin targets. From there, the work turned operational: streamlined estimating and scheduling workflows to reduce the bottlenecks that had been slowing production, a new organizational chart with draft position descriptions tied to performance metrics, and pricing and cost analysis guidance aimed at strengthening gross margins. WBCG also completed a break-even analysis to determine when the business could afford to hire an internal bookkeeper and office support, then helped Cannon actually make that hire — developing position descriptions and assisting with training. A data-driven marketing strategy focused on commercial-sector expansion and brand leverage, and weekly coaching sessions kept the whole plan moving through a structured 150-day action plan designed to stabilize operations and set up sustainable growth. The Results: Growth With a Foundation Underneath It By 2025, Cannon’s Upholstery had grown to approximately $950,000 in annual revenue with roughly a 35% gross profit margin — solid progress toward the $1.2 million baseline the engagement was built around. Streamlined estimating drove higher project conversion rates, and the business now has structured financial forecasting, defined KPIs, and clearer operational accountability in place to support continued growth. Just as important, Cannon’s has a documented three-year strategic roadmap and the organizational clarity to pursue expanded commercial and residential opportunities deliberately, rather than reactively — along with the early groundwork for an eventual succession plan. Ready to Build the Systems Behind Your Growth? Strong demand can only carry a business so far without the operational structure to support it. If you’re ready to move from reactive to strategic, a free consultation can help map out what that looks like for your business. Contact Waters Business Consulting Group to schedule a free consultation.

Read More »
Waters Business Consulting Group

Use Your Past to Build a Better Future

Mistakes, setbacks, and failure feel purely negative in the moment, but they don’t have to define where your business goes next. Even giants like Blockbuster and Circuit City prove that failure can strike anyone—what matters is what you do with it. Here’s how to use your past, good and bad, as fuel for a stronger future.

Read More »

Imagine Selling Your Business…

How Would Your Life Change?

You didn’t start your business just to stay busy—you built it to create freedom, security, and options for yourself and your family. Selling your business can be life-changing, but the real question is whether you’re intentionally building toward that outcome or simply leaving it to chance.

Sign up below for a free consultative session to learn what your business could be worth today and in the future! 

Thank you for your interest in learning what your business is worth. We will be in touch shortly.