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Business Education

Pros and Cons of Work-Share Programs

When money gets tight, work-share programs can offer a middle ground between full layoffs and business as usual. But like most government assistance options, they come with real trade-offs your business should weigh carefully before signing on. Here’s a rundown of the biggest advantages and disadvantages of work-sharing during a downturn.

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Business Education

5 Effective Methods for Coping with Fear and Anxiety Right Now

Uncertainty breeds fear, stress, and anger—and right now, there’s plenty of uncertainty to go around. The good news is that even a small sense of control can go a long way toward easing those feelings. Here are five practical methods to help you regain your footing and move forward with more confidence.

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Business Education

Business Pros and Cons of Furloughing Employees

Furloughing employees instead of laying them off sounds like the responsible middle ground, but it isn’t without its own risks—including the chance of losing your best people for good. At the same time, it can save on labor costs and make reopening far smoother than starting from scratch. Here’s a closer look at the upsides and downsides before you decide.

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Business Education

How to Manage Your Teleworking Staff

Shifting your team to remote work sounds simple in theory, but it almost always comes with unexpected growing pains. Between coordinating communication, clarifying roles, and keeping everyone accountable, managing a teleworking staff takes a different playbook than running an in-person office. Here’s what you need to put in place to make the transition work.

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Business Education

During the Coronavirus Quarantine, Communication is Key

The coronavirus pandemic has taught businesses of every size one hard lesson: always expect the unexpected. While most of the focus has been on telecommuting logistics, keeping open lines of communication with your customers, vendors, and employees matters just as much. Here are a few practical ways to stay connected with everyone who matters to your business during a crisis.

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Business Education

3 Effective Strategies for Dealing with Networking Fears

Networking anxiety is far more common than most business owners let on, and it can make even seasoned professionals want to hide in a corner at every conference. Avoiding the room entirely defeats the purpose of showing up in the first place. Here are three practical strategies to help you push past the nerves and start building the connections your business needs.

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Business Education

The Corona Virus is a Stark Reminder of How Businesses should Deal with the Flu

As coronavirus headlines dominate the news, it’s easy to forget that the common cold and flu already take a serious toll on small businesses every year. Sick employees mean lost productivity, contagion risk, and quality that suffers across the board. Here’s what the CDC recommends to keep illness from spreading through your workplace.

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Business Education

The 3 Biggest Social Media Marketing Mistakes

Social media marketing seems straightforward until you realize how many businesses are quietly sabotaging their own results. Two of the biggest mistakes are almost complete opposites of each other, which is exactly why they’re so easy to overlook. Here’s what they are, along with a third common misstep costing small businesses reach and sales.

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Business Education

How to Solve the Biggest Problem a Work Routine Creates

Every entrepreneur has heard the advice to build a solid work routine, and for good reason—it keeps you focused and on task. But there’s a downside nobody talks about enough: routines can quietly turn into ruts that drain your energy and stifle your passion. Here’s how to recognize when that’s happening and break free before it costs you.

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Business Education

Microsoft just Demonstrated Why the Hard Sell doesn’t Work — Again

Microsoft just undercut the launch of its own Edge browser by shoving it in front of users who never asked for it—and people are furious. It’s a mistake the tech giant has made before, and it’s a lesson small business owners can learn from without repeating it themselves. Here’s why the hard sell backfires, and three better ways to sell without being pushy.

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Imagine Selling Your Business…

How Would Your Life Change?

You didn’t start your business just to stay busy—you built it to create freedom, security, and options for yourself and your family. Selling your business can be life-changing, but the real question is whether you’re intentionally building toward that outcome or simply leaving it to chance.

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