Business Education

Now is the Perfect Time to Plan for the Next Big Disruption

Pandemics, natural disasters, and other unfortunate events might be a rarity, but they do happen. While it’s certainly possible we may not experience a major event in the near future, it’s irresponsible to ignore the possibility. After all, there’s an undeniable truth to the old adage, “Better safe than sorry.” Even if it is only a minor occurrence, being prepared is just plain smart.

Fortune Favors the Prepared

You’ve no doubt heard the expression, “Fortune favors the prepared.” The reason it’s been around so long, is because it’s proven true time and time again. When you have a plan in-place, you’re much less likely to panic. Stress and anxiety are very powerful emotions which can cause you to make rash decisions. And, everyone knows that making decisions in a rush often leads to worsening already bad situations.

Today’s business landscape has several unique features, which will add new complexities on top of the historical playbook. This makes it important for business leaders to prepare for the specific circumstances of the next downturn, as well as exploiting the right lessons from the past. —Harvard Business Review

So, knowing what you’re going to do in advance provides you with an immense advantage. You’ll be able to follow along a predetermined path. At the very least, you’ll have parameters in-place to help guide you, should your plan not be totally applicable.

Planning for the Next Big Disruption

We’ve already gone over some of these points before, but most, if not all, warrant repeating. When you prepare, it’s much easier to take decisive action, virtually eliminating the need to debate a course of action. Here are some helpful tips for how to plan for the next unplanned event:

Ready your team for truly remote capabilities. When the impact of the novel coronavirus was foreboding and uncertain, precautionary steps were the only responsible thing to do. If you allowed your employees to work from home, they did so on the fly. And, since reopening, might have returned part- or full-time to the office. However, they probably did not have and still don’t have all the necessary resources to truly work remotely. Put those tools in place now and this will offer you a more seamless transition if needed in the future.
Prepare your place of business. We previously discussed protecting a business from vandalism. Although this is unpleasant to think about, it is something that you should plan for. Having the right security and structural preparedness is a necessity to limit damage caused by vandalism. Additionally, you should have prevention and recovery tools in place for other events, like natural disasters, criminal activity, and other unfortunate events.
Streamline your organization. Due to the global pandemic and subsequent shutdowns, many businesses furloughed or outright terminated employees. But, expenses remained, despite a marked decrease or near complete cutoff of earnings. While you may have made some temporary adjustments or even cut some expenses out altogether, now is an ideal time to re-examine your operations, pinpointing duplication, inflated expenses, and other unnecessary elements.

The overall point being, even if you managed to pull through this last disruption, you may not be able to do so again. Now is an ideal time to plan ahead put in place measures so they are ready to go at a moment’s notice.

What other suggestions do you have getting prepared? Please, take a moment to share your thoughts and experiences by commenting and benefiting others!

Interested in learning more about business? Then just visit Waters Business Consulting Group.

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Tips for Creating an Effective Employee Social Media Policy

May 31, 2017 No Comments

Social media is part of our day-to-day lives. Even individuals who don’t have active social media profiles are still impacted by these various digital networks, in one way or another. And, the matter is all-the-more complicated when business practices are brought into the mix. The fact of the matter is, social media marketing is a must in this day and age. But, social media can easily steal time, money, and even reputation from your company. Tips for Creating an Effective Employee Social Media Policy Let’s face it, we all have unprofessional habits; and, some social media habits can be the worst among them. But, you need this medium to reach new customers and build a relationship with others. It’s also an invaluable tool for customer relations, as well as customer trust. Social media can effectively define a brand. The problem is, that image can easily be a negative one. Just one false move or faux pas is all it takes to unleash unwanted fallout. Facebook’s users spend an aggregate of 10.5 billion minutes per day on the platform (excluding mobile). And engagement — based on the number of monthly users who visit the site daily — is even higher today. Assuming that users spend about the same amount of time today, that means people all over the world have spent a collective 55 million years on Facebook since the beginning of 2009. Twenty minutes a day is a lot of time — well more than a year over the course of the average life span. If users spent just that time working for minimum wage instead of liking and poking each other, each would pull in about $880 a year. That’s almost $900 billion in aggregate hypothetical labor year. —NBC News So, like other things in life, this requires balance. You want productivity to remain high and efficient. But, you also do not want to limit freedom in the workplace. This creates a conundrum, although it doesn’t have to be paralyzing. To get the most out of social media for marketing and to keep employees content with the workplace, you need a policy. The good news is it doesn’t need to be complicated. In fact, being specific reduces confusion about what is and what isn’t acceptable. Here are some helpful tips for creating an effective employee social media policy for your business: Don’t step on their protected legal rights. Did you know there are federal laws which protect your employees relating to social media? The National Labor Relation Act states that companies are prohibited from interfering with employees posting or holding conversations through social media in regard to wages and working conditions. Clearly state which behaviors are not acceptable. Although there are some limits to what you as a business can and can’t do, it’s good to know certain behaviors do not have legal protections. So, you can prohibit use of defamatory, abusive, offensive, demeaning content, and the like. (This also includes personal complaints.) Require all employees include a profile disclaimer. You’ve probably seen the phrase, “Tweets are my own.” This disclaimer is necessary, particularly for team members who do not have express permission to speak for you company. A disclaimer also helps to reduce confusion between official company word and personal opinion. Learn your state’s laws before creating a social media policy. There are not only federal laws about social media, but your state likely has laws as well. Take the time to learn what your state’s laws are in relation to social media for your own protection. Be prepared to periodically (re)educate and enforce the rules. No social media policy is effective if it isn’t clearly understood and readily accessible. You need to periodically go over your policy and be ready to enforce it, when necessary. How do you use social media in your business? Do you allow employees to use social media for promoting your company? What do you think are the most effective ways to leverage social media through your employees? Please share your thoughts and experiences by commenting! Interested in learning more about business? Then just visit Waters Business Consulting Group. [shareaholic app=”follow_buttons” id=”26833294″]

My Business Partner is Hiding Clients from Me — How Do I Deal with this Situation?

September 7, 2021 No Comments

You’ve just found out that your business partner has been hiding clients from you. Of course, this has a number of important implications including, but not limited to: revenue, reputation, day-to-day operation, and a variety of other issues. All of these, not to mention the breach of trust and value of the interpersonal relationship. It’s a very difficult set of circumstances to deal with, but obviously, you can’t just ignore it. You must take action, not only for your own sake but for the sake of your career and the business at large. Dealing with a Bad Business Partner Emotions Anger. Disbelief. Disappointment. Resentment. Shock. Sorrow. You could easily cite any one of these negative emotions because you’ll experience at least one or more of them. Before you do anything at all, it is essential that you understand your gut reaction and the long-term feelings you’ll probably encounter as time goes on. While you will get past this situation, you’ll probably never completely get over it. And, that’s okay. Not all partnerships or deals work out well. Some just can’t formalize because of extraneous factors affecting the agreement, while others can be impacted by poor communication skills or a lack of flexibility on goals or approaches. This means that it is essential for leaders to stay aware of the state of a pending deal or partnership, especially if there are quiet signs that things aren’t going as well as they’d like. —Small Business Trends You’ve no doubt experienced difficult circumstances in the past, and this is really no different. While it may be new, it most certainly won’t be the last time. The point being, do not allow pure, raw emotion to dictate your actions. If you give in to your negative feelings, you will make rash, poor decisions that will only make things worse. You need to approach this from a calm and rational perspective. So, give yourself a little time to vent and get those negative emotions out of the way. How to Deal with a Dishonest Business Partner Who is Hiding Secret Clients Once you feel calm and collected, you’ll need to methodically approach how you will deal with the situation. Here is a brief but effective guide for the steps you can take to deal with a business partner who has been hiding clients from you: Learn as much as possible about these clients. This probably won’t be easy or pleasant. If you are able, learn as much about these secret clients as possible. You might even go so far as to contact them yourself under the guise of following up with regular business. The whole idea is to try to get the best picture you can about these secret clients. Thoroughly examine all the business’ finances. The very next thing to do is look through your business’s financial documents. While these might not reveal anything at all — if your business partner was clever and deceitful enough — it could reveal an unseen pattern that you never detected before. At the very least, you might find some discrepancies, or this revelation will reveal past discrepancies you could not explain before. Formulate a couple or few separation scenarios. After you’ve done your detective work, it’s time to concentrate on how to best move forward. Since this is such a big betrayal of trust, it’s probably unrealistic to think that you can just patch things up and go on as if nothing has happened. So, you need to formulate at least a couple of ways that you can break up the relationship and do as little damage while causing as little disruption as possible. Talk to your business partner about ending your arrangement. This will most likely be the hardest part of resolving the situation. If you are able, don’t simply cut off communication and walk away. Instead, talk to your business partner in order to gain an understanding of his or her motivations. Although this certainly doesn’t excuse his or her behavior, it might help you in the future to detect when something’s awry when you otherwise wouldn’t. What other suggestions do you have for dealing with a dishonest business partner who is hiding something important? Please take a moment to share your thoughts and experiences so others can benefit from your unique perspective! Interested in learning more about business? Then just visit Waters Business Consulting Group.

How to Turn Your Side-Hustle into a Full-Time Gig

March 30, 2018 No Comments

If you want to turn your side-hustle into a full-time gig, you’re looking for two things: confirmation and actionable steps. Let’s begin with confirmation. If you’re earning a decent amount from your part-time gig (and you love doing it), then it’s definitely worth exploring going full-time. But, this obviously depends on how much you earn. Of course, if the second income is near or equal to your full-time job, then that’s solid confirmation. Now, let’s take a more in-depth look. The Side-Hustle Economy An astounding 44 million people have an active side-hustle, with 25 percent of millennials stating they earn an extra $500 per month, according to Bankrate.com. That, of course, is equivalent to about $6,000 per year gross, or approximately $4,500 net, after taxes. Such additional income can easily be used in a number of ways. For instance, putting a good portion of it back into the side business to grow it larger and larger. With technology on their side and passion in their hearts, many individuals opt to start their own company while they’re working for someone else. But turning your side hustle into your primary occupation is not simple. It takes courage and faith to take the leap into entrepreneurship. —Business News Daily Obviously, you can’t make the switch if that’s all you’re earning. So, you’ve still got work to do to get to make the leap. The good news is with today’s technology, you have a definite advantage. By simply making tweaks here and there, you can grow a small side-hustle into a replacement of your full-time income. How to Turn Your Side-Hustle into a Full-Time Gig Next, we’ve got to take a look at how to get from point A to point B. So, here’s some things to do to turn your side-hustle into a full-time gig: Build it up, incrementally. If you really want to make the change, you’ll have to grow your side-hustle income. But, don’t try to rush it. Go with the ebb and flow so you don’t cause yourself unnecessary stress and feel overwhelmed. Small steps mean hitting realistic goals one at a time to get to an ultimate point. Run the take-home earnings numbers. As you grow the side-hustle incrementally, be sure to stay vigilant (and pragmatic) about your net take-home income. In other words, factor in overhead, including tools, insurance, labor, rent space, advertising, and every single expense. Then, calculate what you actually net. Save up your retained earnings. A good part of the process is to have some peace-of-mind. That means having extra cash in the bank (in your business account). Build up your retained earnings so you don’t fall prey to unexpected expenses. Hire others to help out early-on. One huge mistake entrepreneurs make is to hold onto every little task. The way to beat this urge is to start with farming small things out and then eventually letting others do the bigger parts. Have you transformed a side-hustle into a full-time gig? What other advice would you give? Please share your thoughts and experiences by commenting! Interested in learning more about business? Then just visit Waters Business Consulting Group.