Business Education

Most Effective Networking Strategies Successful Entrepreneurs Practice

Networking strategies can really help grow a business. But of course, you must put in the time and effort for any networking opportunities to achieve a tangible ROI. Statistics vary, however, many reveal it takes up to seven contact points before landing a sale. Regardless of these figures, the time-honored practice of networking pays off. (If it didn’t people wouldn’t bother wasting their time.) So, it’s really about taking the right approach.

Why Successful Entrepreneurs Network

Networking isn’t new in any sense. It’s an activity that helps to promote a business. But, that long track record doesn’t mean that it always works. There are several networking mistakes people make all the time and don’t realize it. That is, until they don’t see any fruits from their labor.

Sales is about influence. There are methods of persuasion that work very well in business. But, there are also several fundamentals that need to be in place if you want to succeed. If those fundamentals aren’t in place, you can pretty much kiss your chances for success goodbye. —Entrepreneur.com

Successful entrepreneurs network because it gives them an opportunity to grow their network and not necessarily to sell their products and services. Did you catch that? Networking is more about growing a circle of regular contacts rather than selling products and services. Think about it this way, would you go to a networking event that’s run in a hard-sell environment?

Most Effective Networking Strategies You can Use

So, now that you know networking is about extending your contacts and getting familiar with others and not selling, how do you do it right? In other words, what are the most effective networking strategies? Well, here are some helpful bits of advice about how to network:

Be confident in your value. It all begins with your confidence. If you aren’t self-confident about your own personality (and comfortable with your faults), you’ll give off the wrong vibe. Go into any networking situation with confidence in your value.
Don’t expect anything in return. Successful people aren’t afraid to give and not receive anything in return. Now, that sounds scary but it’s actually a sound business practice so long as it doesn’t cost very much. In other words, you can give expert advice, speak to a class, or do something else others find valuable.
Find common ground right away. When you meet someone, be sure to find common ground as soon as possible. This way, you’re more comfortable. And, be sure to give genuine compliments often.
Don’t sell your product or service. We’re back to the same philosophy about growing your network. When appropriate, speak about your work. For example, how you’ve solved a customer’s problem. But, do not go into a sales pitch. Let other see your value in more ways than one.

What other suggestion do you have for networking? How and where do you find networking opportunities? Please share your thoughts and experiences by commenting!

Interested in learning more about business? Then just visit Waters Business Consulting Group.

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The Secret Weapon for Small Biz: Unlock a Pool of Brilliant Summer Interns (Before Your Competitors Do)

June 5, 2025 No Comments

Forget expensive hires and chasing talent you simply can’t afford. Your small business needs a competitive edge this summer, and it’s not what you think. While your rivals are scrambling, you could be tapping into an often-overlooked goldmine: brilliant summer interns.

Younger Workers No Longer Want to Become Managers – Here’s How to Get Them Interested Again

December 15, 2023 No Comments

Younger Workers No Longer Want to Become Managers – Here’s How to Get Them Interested Again The corporate world is undergoing a significant shift in employee aspirations. While climbing the corporate ladder and assuming managerial roles were once coveted goals, younger generations are increasingly expressing disinterest in this traditional path to success. This trend poses a challenge for businesses seeking to nurture future leaders and maintain a healthy organizational structure. Understanding the Root Causes: Why Younger Workers Shy Away from Management So, just what is happening and why is it happening? Well, there are a number of possibilities. But, there appear to be several distinct factors that have been contributing to the ongoing and declining interest in managerial positions among younger generations, which include the following: Work-life balance. Younger workers prioritize a healthy work-life balance, often viewing management roles as demanding and time-consuming, potentially leading to burnout and sacrificing personal well-being. Changing work values. Younger generations value autonomy, creativity, and making a tangible impact. Traditional managerial roles may not always align with these values, leading to feelings of dissatisfaction and a lack of fulfillment. Perceived lack of recognition and rewards. Younger workers often perceive managerial roles as offering limited opportunities for growth, recognition, and financial rewards compared to other career paths. Fear of failure. The prospect of taking on increased responsibilities and facing potential failure can deter younger workers from pursuing managerial positions. Lack of role models. Younger workers may also lack visible role models or mentors who can demonstrate the positive aspects of a management career and provide guidance and support. Bridging the Gap: Strategies to Motivate Younger Workers to Move Up the Ladder To address this challenge and encourage younger workers to embrace leadership roles, businesses can implement several strategies: Highlight the positive aspects of management. Emphasize the benefits of management, such as the opportunity to make a significant impact, develop leadership skills, and contribute to organizational success. Promote work-life balance. Demonstrate a commitment to work-life balance by offering flexible work arrangements, encouraging vacations, and promoting a culture that respects personal time. Provide opportunities for growth and development. Offer comprehensive training and development programs that equip younger workers with the skills and knowledge needed for managerial roles. Recognize and reward accomplishments. Foster a culture of recognition and reward, acknowledging and appreciating the achievements of both individual contributors and managers. Create a supportive environment Cultivate a workplace environment that fosters open communication, mentorship, and opportunities for younger workers to learn from more experienced colleagues. Additional Tips for Motivating Younger Employees Beyond addressing the specific concerns surrounding management roles, businesses can further motivate younger employees by: Empowering employees. Provide employees with autonomy and decision-making authority, fostering a sense of ownership and engagement. Encouraging creativity and innovation. Create an environment that encourages creativity, innovation, and risk-taking, allowing younger workers to contribute their fresh perspectives. Providing opportunities for meaningful work. Assign employees to projects that align with their interests and allow them to make a tangible impact on the organization. Offer useful and constructive feedback. Provide regular, constructive feedback that helps employees develop their skills and advance their careers. Promote from within. Demonstrate a commitment to internal promotion, allowing younger workers to see their career path within the organization. By addressing the underlying reasons for younger workers’ reluctance to pursue management roles and implementing strategies to foster a more appealing career path, businesses can revitalize the interest in leadership positions and cultivate a pipeline of future leaders who are both motivated and equipped to take on the challenges and rewards of management. Do you want your company to grow faster and earn more while you spend more time with your family doing all the things you love. Isn’t that why you started your business? We can make that dream a reality. Give us 30 minutes and we will show you how to get your life back. Skeptical? Good! Put us to the test. Call us for your free appointment at 6024355474, or send us an email. Or, visit Waters Business Consulting Group to learn more about us and the services we offer.

Steps to Starting a Successful Side Business

May 16, 2017 No Comments

There’s nothing wrong with supplementing your income, or, to start on a journey to pursue a dream. A side business is an avenue for both, but, like most full-time employees, you’re wondering just how to get started. It might surprise you, but it’s not just about the logistics. While the nuts-and-bolts are certainly vital, you’ll also have to deal with other things. In other words, it’s not just about carving out the time, being able to deliver on your promises, but also, finding personal fulfillment. Too many people start side businesses, burn the candle from both ends, and wind-up burning out. What you do need to understand is that, especially early on, the right mindset is key to future success. You’ll probably start out on fire, ready to tackle whatever comes your way. Inevitably, there will be problems, whether big obstacles or temporary setbacks. If you keep in a positive frame of mind and learn from mistakes, you’ll go much further. You’ll also need a workable game plan that rewards each achievement step you reach. Steps to Starting a Successful Side Business First, you must consider a few things, such as: is this a needed service or product? Can I deliver on a tight schedule? What competition will I face? Is there room for scaling-up? Of course, the biggest question will be can the time invested turn a profit and if not immediately, when will it realistically do so? People’s initial motivation is often money – they want to save more, pay off debt or simply afford a better lifestyle for themselves and their families. But then, it often morphs into something deeper, as people realize that their side businesses allow for a creative expression and satisfaction that can be hard to find in their full-time jobs. —Entrepreneur.com Next, understand and accept that you’ll have two demanding jobs. That’s going to bring some stress, it’s just unavoidable, and, it will also zap your energy. The trick is to set your sights on your goals and be convinced they are within reach, it’s okay if it takes time to realize. Don’t make the mistake of rushing because you’ll likely sabotage yourself and be willing to give it a solid test run, knowing that it might not work out. If you’re willing to make the commitment, get past the planning and taking action, you can make it work. Getting down to the nitty-gritty, the following steps are what you’ll need to do in order to start a successful side business: Reframe your way of thinking. Don’t let your day job be an obstacle, instead, think about all the positive things it provides. First, it does put a constraint on you, but that’s a good thing because it spurs creativity. In addition, look at your full time position as a funding source and a place to sharpen your skills. Determine workable, key actions. You’ll need a written list of workable, key actions — things that will move your idea forward, but don’t just keep ruminating. Every step should move you in the right direction with purpose. Restructure your schedule. This probably sounds too obvious, but too many people who try to start a side business, fall prey into thinking their schedules are already set. Dedicate routine times to work your side gig and be willing to make adjustments as necessary. Network whenever you can. If circumstances allow it, you can network at your full-time position, letting co-workers know what you’re offering. If not, there are plenty of other venues: your child’s school, your church, your gym, places you volunteer and visit often. Entrepreneurs are one of America’s greatest assets! Whether you are starting a business part time or full time, now it’s your turn to be an All American Entrepreneur while achieving your goals and growing our economy one great business idea at a time! [shareaholic app=”follow_buttons” id=”26833294″]